LEÃO, André Luiz M. de Souza; MELLO, Sérgio C. Benício de. The means-end approach to understanding customer values of a on-line newspaper. Brazilian Administration Review, [S. l.], v. 4, n. 1, p. 1–20, 2006. DOI: 10.1590/S1807-76922007000100002. Disponível em: https://bar.anpad.org.br/index.php/bar/article/view/41. Acesso em: 7 feb. 2026.