Almeida SO de, Mazzon JA, Dholakia U, Müller Neto H. Participant diversity and expressive freedom in firm-managed and customer-managed brand communities. BAR [Internet]. 2013Apr.1 [cited 2024Apr.28];10(2):195-18. Available from: https://bar.anpad.org.br/index.php/bar/article/view/215