Chief Editor
Tomás de Aquino Guimarães (CMA/UnB)

Executive Editor
Andréa Paula Segatto-Mendes (CEPPAD/UFPR)

Editorial Advisory Board
Adalberto Fischmann (FEA/USP)
Clóvis L. Machado-da-Silva (CEPPAD/UFPR)
Fernando Bins Luce (PPGA/UFRGS)
Fernando Meirelles (EAESP/FGV)
Jaime Evaldo Fensterseifer (PPGA/UFRGS)
José Antonio Gomes de Pinho (NPGA/UFBA)
Nicolau Reinhard (FEA/USP)
Paulo Tromboni...

The neoinstitutional theory has been characterized by some scholars in the field of organizational studies as a supposedly deterministic approach. We will demonstrate in this paper that this characterization cannot be impinged on the neoinstitutional perspective in a generalized way, but only to a dichotomic reading of it, that is typical of monoparadigmatic views of the process of institutionalization. With this demonstration, we defend the idea of the institutional theory as a...

In this paper, firm heterogeneity in turbulent environments is addressed. It is argued that previous studies have not taken into account effects of a turbulent environment, like the Brazilian context, in which firms must face a weak and erratic government. In such an environment, the large portion of variance usually attributed to firm effects may be explained, not by the usual assumptions of mainstream scholars, but by a more 'political' view of firm differences, namely, the ability to...

This paper focuses on the implications of learning processes for technological capability accumulation and performance improvement. These relations are evaluated through a single case study in the steelmaking unit of Companhia Siderúrgica Nacional (1997-2001). Recently developed frameworks in literature on technological capability accumulation and learning processes have been used, but adapted to the unit studied. The technological capability is assessed in levels of competence to process,...

Negative information about companies can have a harmful effect on consumer perceptions. However, few studies investigate how consumers process negative publicity and how companies should react to it. In order to examine this question, two experiments were carried out: first, a laboratory experiment which tests how consumers process two different types of negative publicity (product attributes or company values); second, a field experiment comparing three different responses (no answer,...

Companies must have resources that provide competitive advantages and are important factors for success. There is a great variety of such resources-including information systems, concepts of participation, models, and organizational structures. These can be referred to as components of managerial practice. Each company can be characterized as having a unique configuration of tools that can be recognized as the company profile. This paper analyzes the...