Editorial

Editorial

Jorge Carneiro, Salomão Alencar de Farias

1-3

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DOI : https://doi.org/10.1590/1807-7692bar2015150009

Editorial information

Contributors

Articles

Bounded creativity: Understanding the restrictions on creative work in advertising agencies

Alexandre Anderson Romeiro, Thomaz Wood Jr.

1-21

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DOI : https://doi.org/10.1590/1807-7692bar2015140007

An introduction to the 5M framework: Reframing change management education

Richard Badham, Vera L. Cançado, Temi Darief

22-38

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DOI : https://doi.org/10.1590/1807-7692bar2015140033

The life cycle of small-firm networks: An evaluation of Brazilian business network

Douglas Wegner, Rejane Maria Alievi, Heron Sérgio Moreira Begnis

39-62

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DOI : https://doi.org/10.1590/1807-7692bar2015140030

The effect of simultaneous sponsorship of rival football teams

João Guilherme Barbosa de Amorim, Victor Manoel Cunha de Almeida

63-87

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DOI : https://doi.org/10.1590/1807-7692bar2015140059

The effects of trust transference, mobile attributes and enjoyment on mobile trust

Cristiane Junqueira Giovannini, Jorge Brantes Ferreira, Jorge Ferreira da Silva, Daniel Brantes Ferreira

88-108

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DOI : https://doi.org/10.1590/1807-7692bar2015140052

Drivers of environmental management in the Brazilian context

Patricia Calicchio Berardi, Renata Peregrino de Brito

109-128

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DOI : https://doi.org/10.1590/1807-7692bar2015140038