Editorial

Editorial

Clóvis L. Machado-da-Silva, Carlos Osmar Bertero

1

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DOI : https://doi.org/10.1590/S1807-76922005000200001

Editorial information

Articles

A visit to the Baron

Carlos Osmar Bertero, Tatiana Iwai

1-16

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DOI : https://doi.org/10.1590/S1807-76922005000200002

Relationship marketing strategies: When buyer and supplier follow different strategies to achieve performance

Danny Pimentel Claro, Priscila Borin de Oliveira Claro, Decio Zylbersztajn

17-34

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DOI : https://doi.org/10.1590/S1807-76922005000200003

Brazilian market reaction to equity issue announcements

Otavio Ribeiro de Medeiros, Alberto Shigueru Matsumoto

35-46

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DOI : https://doi.org/10.1590/S1807-76922005000200004

Tourism cluster competitiveness and sustainability: Proposal for a systemic model to measure the impact of tourism on local development

Sieglinde Kindl da Cunha, João Carlos da Cunha

47-62

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DOI : https://doi.org/10.1590/S1807-76922005000200005

Objective tests and their discriminating power in business courses: A case study

Edgard B. Cornachione Jr. Cornachione Jr.

63-78

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DOI : https://doi.org/10.1590/S1807-76922005000200006