Research Articles

Institutional Theory (IT) and Diffusion of Innovation (DOI): A Theoretical Approach on Artificial Intelligence (AI)

Joel Ferreira Reis, Luiz Pereira Pinheiro Junior

e250060

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DOI : https://doi.org/10.1590/1807-7692bar2025250060

Signaling the Characteristics of Business Combinations and Abnormal Stock Returns

Juliane Pacheco, Suliani Rover

e250047

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DOI : https://doi.org/10.1590/1807-7692bar2025250047

Regulation of Artificial Intelligence: Between the Switch and Innovation — Is Brazil Prepared?

Fernando Antonio Ribeiro Serra, Isabel Cristina Scafuto, Patricia Serra Vieira

e250015

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DOI : https://doi.org/10.1590/1807-7692bar2025250015

Blockchain Adoption and Its Influence on the Qualitative Characteristics of Useful Financial Information

Daniel Luiz de Oliveira, Fernanda da Silva Momo, Giovana Sordi Schiavi

e250049

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DOI : https://doi.org/10.1590/1807-7692bar2025250049

Exploring Demands and Resources for Mothers in Leadership Roles

Lucia Barbosa de Oliveira, Paula Soffiatti

e250021

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DOI : https://doi.org/10.1590/1807-7692bar2025250021

From Theory to Practice: Understanding Value-Creation in Service Companies

Lucas Galli Ribeiro, Leydiana de Sousa Pereira, Natália Macedo Baião, Larissa Vasconcelos de Oliveira, André Marques Cavalcanti

e250036

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Factors Influential on the Levels of Brazilian Municipal Transparency

Franklin Feitosa Gramacho, José Sergio Casé de Oliveira, Maria Valesca Damásio de Carvalho Silva

e250025

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DOI : https://doi.org/10.1590/1807-7692bar2025250025

How Smart Tourism Technologies Influence Destination Image, Tourist Satisfaction, and e-WoM: The Critical Impact of Place Dependence

Bunyod Matyusupov, Belén Bande, Sandra Castro-González, Murodjon Matniyozov

e240203

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DOI : https://doi.org/10.1590/1807-7692bar2025240203

Interaction Dynamics of Interorganizational Learning in a Strategic Network: From Extension to Internalization

Carla Zandavalli, Gertrudes Aparecida Dandolini, Andrea Valéria Steil, Julieta Watanabe-Wilbert

e250085

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DOI : https://doi.org/10.1590/1807-7692bar2025250085

Interview

Marketing with More Meaning: Insights from Stanley Shapiro on Sustainable Societal Provisioning Systems

Stanley J Shapiro, Renata Andreoni Barboza

e250199

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DOI : https://doi.org/10.1590/1807-7692bar2025250199