Editorial Advisory Board
Antonio Carvalho Neto (Pontifical Catholic University of Minas Gerais, Brazil)
Arch Woodside (Boston College, USA)
Bryan Husted (York University, Canada, and ITESM, Mexico)
Jay Barney (University of Utah, USA)
Pervez Ghauri (King´s College London, UK)
S. Tamer Cavusgil (Georgia State University, USA)
Sergio Lazzarini (Insper Institute of Education and Research, Brazil)

Editor-in-Chief
Jorge Carneiro...

In the competitive wireless market, there are many drivers behind customer defection. Switching barriers, service performance, perceived value in carriers' offers, satisfaction and other constructs can play a pivotal role in customer switching processes among carriers. This study attempts to compare the influence of these factors, taking into account cultural similarities and dissimilarities, between Brazilian and German mobile users. A survey was conducted on two samples, comprising 202...

This paper investigates if regional differences are able to influence trust-based relationship with suppliers. It presents the results of a survey of 338 processingtrust plants located in Western and Asian countries using structural equation modeling. Findings suggest that supplier involvement in quality is taken for granted, but it is not related to trust or partnership. Regional differences may also affect the development of partnership in the supply chain. The two main...

The purpose of this article is to identify and analyze social representations of femininity and masculinity, as reported by women business executives in Brazil. For that, the research resorted to semi-structured interviews of sixty-four executives from seven Brazilian cities. As a technique for data analysis, this research utilized the theoretical and conceptual basis of French discourse analysis. When gender issues become related to the specific qualities of being a woman and a business...

This study aims at contributing to the analysis of the evolution of apparel industry in Brazil by answering the following questions: (a) Does global sourcing still explain the value upgrading process in the apparel production chains?; (b) Are there new sources of value upgrading to be considered?; (c) Is the dynamics of the apparel production pervaded by a phenomenon that is strongly related to a cultural and creative know-how? Two theoretical approaches are considered to unveil the value...

This paper examines the role of financial covenants as substitutes for short-term debt and a possible trade off between short-term debt and long-term debt, especially for companies with growth opportunities. Using a sample of 159 corporate bonds issued on the Brazilian Market, we found evidence that: first, financial covenants and short-term debt are substitute tools to minimize agency conflict, as per literature confirming that stronger financial covenants could limit the possible...

This research investigates the determinants of the capital structure of small and medium enterprises (SMEs) using a unique database that includes over 19,000 Brazilian firms and spans 13 years of data. The econometric analysis employs the System Generalized Method of Moments estimator (GMM-Sys) and two strong results emerge: (a) profitability is negatively related to leverage, and (b) asset growth is positively related to leverage. Both results are consistent with the pecking order theory...