The Brazilian Administration Review (BAR) has established itself as a cornerstone of academic excellence in business and public administration in Brazil and internationally. Over its two decades, the journal has evolved from an ambitious initiative to address the specific needs of the Brazilian academic community to a globally recognized platform for high-quality scholarly work. Since its inception, with two issues per year, BAR has shown remarkable growth in publication frequency and its...

Objective: Understand how digital platforms can be used to render insidious acts, and what roles each actor plays within such ecosystem. Methods: We conducted a non-participant observation of 32 videos and thousands of comments on the YouTube platform on the context of digital predation of minors. Data were codified through thematic analysis. Results: We ended up unraveling six major enablers — i.e., (1) frailty, (2) burdening, (3)...

Objective: social innovation plays a crucial role in addressing social challenges, but innovation initiatives can be remote and short-term. Scalability is essential for expanding
the impact of these solutions, thus making it critical to investigate the factors that may contribute to this process. A promising approach to enhancing the scalability of social innovations lies in the use of digital technology. The objective of this study was to understand how digital...

Objective: this study analyzes sustainable entrepreneurship practices in Brazilian agribusiness startups, specifically agtechs, identifying challenges and opportunities for the application of digital technologies. Methods: the qualitative research approach is based on multiple case studies. Data collection was conducted through interviews with 10 agtechs CEOs and secondary data sources. The ATLAS.ti 23 software was utilized as a resource for data...

Objective: this study examines the perception of social impact on Uber users, testing hypotheses about Uber’s association with various types of social change and addressing social issues. Method: a quantitative study with 843 Uber users in Belo Horizonte, Brazil, was conducted using six social change indicators to consider the  platform’s characteristics. Multiple linear regression and correlation analyses were used to test the hypotheses about the...

Objective: this paper aims to deepen the current understanding of the concept of the ‘proto-entrepreneur’ while explaining how this agent works in the process of building up startup innovation capabilities. Methods: we argue that behind new ventures (such as startups) there may be no Schumpeterian entrepreneurs as the traditional literature defines it, but instead what we call proto-entrepreneurs. Results: entrepreneurs are agents capable...

Objective: the study aims to address the central research question: How do digital capabilities impact the performance of digital businesses? We explore digital capabilities in the context of digital transformation, enhancing the understanding of this phenomenon for businesses through dynamic capability theory and defining digital capabilities based on previous studies. Methods: these capabilities are presented in the research model. A survey was conducted...

Objective: this paper examines how business model design influences value creation paradoxes in social businesses, with a focus on DPBMs (digital platform-based models). Methods: case studies in the Brazilian education and employability sector are analyzed using the activity system perspective of business model design. Results: the findings show that DPBM-based social businesses exhibit a mix of traditional business model value drivers...